Building a Culture of Innovation A Practical Framework for Placing Innovation at the Core of Your Business

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  • Engels
  • Paperback
  • 9780749474478
  • 03 december 2015
  • 232 pagina's
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Samenvatting

Unlock innovation potential in your business with this practical guide to leading a cultural change programme.



SHORTLISTED: CMI Management Book of the Year 2017 - Innovation and Entrepreneurship Category Being a truly innovative company is more than dreaming up new products and services by external consultants and internal taskforces. Staying one step ahead of the competition requires you to embed innovation into your organizational culture. Innovation needs to be embodied in everything that gets done by everyone who works there. By changing your organizational culture to one that supports Building a Culture of Innovation, you will remove the barriers that stop you responding quickly and agilely to changing market conditions and opportunities for growth. Building a Culture of Innovation presents a practical framework that you can follow to design and embed a culture of innovation in your business.The six-step Innovation Culture Change Framework offers a structured process to make change stick, from assessing your organization's innovation-readiness to leading a managed change process that will foster innovation at each level. It includes case studies from international organizations which have shifted their focus to an innovation culture, including Prudential, Qinetiq, Octopus Investments, Cisco, Siemens, BrightMove Media, Waitrose and Feefo. Supported with downloadable resources, Building a Culture of Innovation is an essential read for business leaders and change implementation teams who want to place innovation at the heart of their business strategy.

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en
Bindwijze
Paperback
Oorspronkelijke releasedatum
03 december 2015
Aantal pagina's
232
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Betrokkenen

Hoofdauteur
Cris Beswick
Tweede Auteur
Derek Bishop
Co Auteur
Jo Geraghty
Hoofduitgeverij
Kogan Page Ltd

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156 mm
Product hoogte
19 mm
Product lengte
234 mm
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156 mm
Verpakking hoogte
234 mm
Verpakking lengte
19 mm
Verpakkingsgewicht
382 g

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9780749474478

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